Evernote’s design chief and ex-Apple chief packaging designer Jeff Zwerner recently met with Wildstyle Network’s (creative agency & tech atelier) founder Steve Nitzschner in Austin. They had a conversation during this year’s SXSW about „offline design“ and how line extensions could help a brand do it’s visual marketing. All aside the average digital eye balling every brand is throwing at their audiences. The key findings and marketing strategies from Jeff Zwerner were summarized by Steve here.
Get some inspiration through Instagram
If you want to be popular and influential nowadays, there is no way you can avoid Instagram.
We can say so because our Social Media team notices a strong demand on consultation for Instagram in the last 6 months. And as an agency with international clients, Wildstyle Network gets meaningful Social Media insights. With our learnings over the last years, we can estimate which content will be engaging or create awareness. Continue Reading ›
Testing some prototyping tools
At Wildstyle Network we are supporting brands to interact with their audience and always searching for new creative ideas. Some say, we’re developing apps and any other digital interaction between men and machines. Trust us, visual designs are necessary to attract searchers and be user friendly. Therefore, project developers must first be able to show their first output and see how it could get the interest of people. Well, this requires lots of creativity. Project managers, web designers, and developers need wireframing and prototyping tools to put up their proposed sitemaps and application flow. Continue Reading ›
Everybody does a couple of projects and is creative all day long, here at Wildstyle Network. Of course we need apps to manage our creative week and some to inspire us or help to work in another way.
We sat down with every Wildstyler and asked them which apps they can’t live/work without. Next to the classics there are some helpful apps to make your creative week smarter.
Daily creativity, news and inspiration
Since May 2013 the federal state Saxony advertises with the campaign of Ketchum Pleon “So geht sächsisch.” for Saxony.
Wildstyle Network oversees the digital format for this campaign. The CMS based website is bilingual, accessible and in a responsive design. The website is designed and implemented by Wildstylers.
Success stories about tourism, business, culture, education, sport and life in the most beautiful federal state in Germany combined with great pictures invent everybody for a visit in Saxony.
After posting a chalkboard picture on my Facebook page, I was later asked by a 22y old UI design applicant why we’re working on a chalkboards and if the dust isn’t destroying keyboards or Wacom screens – instead of using UX and wireframing tools like UX PIN, Photoshop or Sketch?! Sure, he wanted to demo his skills but after chatting about pros and cons of working analog, it just came to me that the traditional way of sketching wireframes and UX is about to become outdated. Hey, I think it’s fatal to underestimate this way of sketching, especially the sexiness of dried chalk on your hands, the slowdown of the process and emptyness of a white paper.
Let’s summarize this discussion in a longer blogpost including seven of our favorite tools which we use during work in our Wildstyle Atelier.
1. A Chalkboard Helps You To Focus And To Team-Work
There’s a new gang in town and you better watch out!
We’re now even more complete with our local team for Compass.to and the Hugleberry Corp. — a Wildstyle Network company which helps brands to be successful in the ever changing consume r and media landscapes.
(REBLOGGED FROM COMPASS.TO/BLOG)
We’re reviewing all our start-up adventures, developments and even our mental health on a regular basis. This time we thought it’s helpful for others who are planning to run the same path as we did. We (the Team like to share some insights with you every first Friday of the month.
Steve Nitzschner (CXO and Co-Founder) and Alexander Bierling (CEO and Co-Founder of Compass.to)
1. VCs, thanks for turning us down in 2012. Start-Ups: Keep pitching but try to avoid to raise capital too early!
(by Alexander Bierling, Compass.to Co-Founder and CEO)
In 2012, right after the end of the financial crisis but in the middle of the Series-A/Angel money crunch, we’ve been approaching all kinds of investors to finance the next steps of our new venture. We spend a third of our time over the year on researching investors, building relationships, preparing pitch decks (executive summary and 15 page slider) and meeting and presenting. All while we’ve been working on the product at the same time. We thought we’re ready with a MVP (most viable product) and ready to launch with a bunch of features to improve life.
WHAT THE F**K!
I DON’T LIKE IT BUT I’LL BUY IT.
THIS IS ALL I EVER WANTED!
DID GOOGLE MADE THIS?
NO, DON’T LIKE – TOO MUCH TECH!
YOU’LL NEVER NEED A CAM ANYMORE?!
WILL MY KIDS BE USING THIS IN 10 YEARS?
WHEN I’M WATCHING MY 2 MONTHS OLD SON, THIS IS IT!