10 quick tips for your videos, to make people stay on your site

You are probably reading this article on your iPhone in a stuffed subway?! Youtube Statistics says that half of YouTube views are on mobile devices and that the mobile revenue on YouTube is up over 100% y/y.

This insight is very relevant for all and any video creation styles: Mobile video means thinking efficiently because it’s made for people who won’t spend ages (=anything that lasts longer than 90 secs) on watching a startup’s explanation Video – with average time length of 1 to 4 minutes.

Wildstyle Network – (the creative agency in Brooklyn/US and Dresden/DE behind this blog) created dozens of such explainer videos to help Microsoft, Samsung and startups explain their products in a visual way. Such videos also help to keep your audience busy on your site, extending digital dwell time. Let’s quickly explain the how and why’s behind these epic cinematic pieces in a top 10 list for your video styles:

1. Infographic
Pretty often they illustrate complex facts using simple infographics.

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Ex-Apple Designer Told Me To Make Socks. Yes, Socks!

at SXSW 2015 in Austin

Jeff Zwerner (Evernote design chief) and Steve Nitzschner (founder Wildstyle Network, Compass.to, Holyo.com and Little Bird)

Evernote’s design chief and ex-Apple chief packaging designer Jeff Zwerner recently met with Wildstyle Network’s (creative agency & tech atelier) founder Steve Nitzschner in Austin. They had a conversation during this year’s SXSW about „offline design“ and how line extensions could help a brand do it’s visual marketing. All aside the average digital eye balling every brand is throwing at their audiences. The key findings and marketing strategies from Jeff Zwerner were summarized by Steve here.

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7 Were Tested: 2 Prototyping Tools Are Must For Visual Designers

Wildstyle Network Office

Testing some prototyping tools

At Wildstyle Network we are supporting brands to interact with their audience and always searching for new creative ideas. Some say, we’re developing apps and any other digital interaction between men and machines. Trust us, visual designs are necessary to attract searchers and be user friendly. Therefore, project developers must first be able to show their first output and see how it could get the interest of people. Well, this requires lots of creativity. Project managers, web designers, and developers need wireframing and prototyping tools to put up their proposed sitemaps and application flow. Continue Reading ›

Second Round For „So geht sächsisch“

WSNcom_Titel_SoGehtSaechisch

Since May 2013 the federal state Saxony advertises with the campaign of Ketchum Pleon “So geht sächsisch.” for Saxony.

Wildstyle Network oversees the digital format for this campaign. The CMS based website is bilingual, accessible and in a responsive design. The website is designed and implemented by Wildstylers.
Success stories about tourism, business, culture, education, sport and life in the most beautiful federal state in Germany combined with great pictures invent everybody for a visit in Saxony.

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Infographic Tattoo’d

tattoo'ed_infographicsNot sure how they’ve done the white ink and if all skin types are able to show this effect. But it’s awesome.
Another fact I don’t understand is why so many people like tattoos if you consider that 47% of people (Americans) without tattoos think tattoos make people less attractive?!

Wildstyle’s Chalkboard Love And Anti-Digital UX Design Desk

After posting a chalkboard picture on my Facebook page, I was later asked by a 22y old UI design applicant why we’re working on a chalkboards and if the dust isn’t destroying keyboards or Wacom screens – instead of using UX and wireframing tools like UX PIN, Photoshop or Sketch?! Sure, he wanted to demo his skills but after chatting about pros and cons of working analog, it just came to me that the traditional way of sketching wireframes and UX is about to become outdated. Hey, I think it’s fatal to underestimate this way of sketching, especially the sexiness of dried chalk on your hands, the slowdown of the process and emptyness of a white paper.
Let’s summarize this discussion in a longer blogpost including seven of our favorite tools which we use during work in our Wildstyle Atelier.

1. A Chalkboard Helps You To Focus And To Team-Work

Blog_Compass_UX_Chalkboard

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No Oil In Canary Islands

The Clean Ocean Project is calling with some effectful visuals for your help to sign a petition against the planned oil spill around the Canary Islands. Some great artworks and ideas visualize the effects on nature.

The enterprise of Repsol plans to use for the drilling 616.060 hectare of the east coast of Fuerteventura and Lanzarote, amount of nearly 2.5 times the size of these two islands. The company seems to ignore the fact that some of that area belongs to the Natural Reserve of Biosphere and that in 2004 the Maritime International Organization declared this part of the ocean as especially sensitive.

Sign the petition here or visit their Blog here.

sign the petition

sign the clean ocean project petition now!